In this stage designer create a brand name or logo. The philosophy and identity of a range can be continued into promotional activities such as branding and styling. To promoting and marketing fashion goods it is very important. Normally the branding would be a graphic designer’s job. It is the interesting use of the language or words can produce visual effects, such as, iMac (Internet ready Macintosh computer), O2 (mobile phone provider), FCUK (French Connection United Kingdom).
The 70s fashion style can also easily be referred to as the ‘hippie’ look, where women leave their hair long and straight and add an adorable little flower or stem of flowers to create a natural finish. Their wardrobe will undoubtedly have the classic super-flared jeans and tons of tie-dye tops and accessories, as well as simple white tees to go with their look. Floral patterns are also common in this fashion style and makeup is minimal to maintain a simple and natural appearance.
Lauren first gained acclaim with his wide ties, which were often made of unusual fabrics. These standout accessories were not yet trendy in the late Sixties, when he began to try and sell them to New York stores. Soon, word spread about Lauren’s somewhat dandyish personal style and his flashy neckwear; he used this success to find investors and then he branched out into men’s and ladies suits and casual wear. Eventually, his clothing lines were sold at high-end stores such as Saks Fifth Avenue, where they became extremely popular.

"The footwear update this season is the square toe; from By Far to Gianvito Rossi’s two-tone boot to neutral hues at Neous and Bottega Veneta's mule," says von der Goltz. "Wandler’s new footwear line has landed already, with the square toe a key signature detail across all styles." Add that to the fact that everyone's already wearing the trend at Paris Fashion Week and you've got yourself a very big trend in the making.
One of our favorite italian fashion designers, Miuccia Prada was once a member of the Italian Communist Party and a mime student. She was an unlikely entrepreneur when she took over her family’s luggage business in 1978. She first dazzled the fashion world in 1985 with a series of black nylon handbags and backpacks. Prada is now a billion-dollar company. Beginning with Prada’s first ready-to-wear collection in 1989, she established a techno minimalism based on pared-down design, innovative fabrics, and computer-enhanced patterns that have become influentially iconic.
Gabrielle“Coco” Bonheur Chanel is probably the most reputable fashion designer of all time. She is a very exceptional, hard-working woman who has managed to found the famous Chanel brand. The key things she tries to convey in her designs are simplicity, practicality and elegance. Coco is one of the most influential figure of the 20th century. Her ideas are very modernistic and brave, and her models are still the benchmark in simplicity and elegance.

Lauren first gained acclaim with his wide ties, which were often made of unusual fabrics. These standout accessories were not yet trendy in the late Sixties, when he began to try and sell them to New York stores. Soon, word spread about Lauren’s somewhat dandyish personal style and his flashy neckwear; he used this success to find investors and then he branched out into men’s and ladies suits and casual wear. Eventually, his clothing lines were sold at high-end stores such as Saks Fifth Avenue, where they became extremely popular.


Tom Ford, counted among the most famous designers today, whose portfolio includes serving as a creative director for both Yves Saint Laurent and Gucci, wanted to be actor when he was growing up. He was born in Texas and even took training to be an actor. But fate had other “designs” for him. Tom ford popularity as a designer reached peaks when in the year 2000, he was declared the winner of the Best International Designer Award.
I love Valentino, Tom Ford, Mary Quant, Yohi Yamamato and Donna Karen. I pull from these guys a lot for my cosplay. No, that isn’t sacrilege. Cosplay cannot be ignored as far as a money making design market goes. Top designs have trickled into cosplay and cosplay has trickled into top designs. There is just no way around it. Nor should there be. 🙂

Fashion design services provide services like trend and color forecasting, market analysis, design concepts and design documentation for manufacturers. This way the manufacturer can contract out the design requirements rather than maintaining an in-house design team. Fashion design services providers can either sell the designs outright or license them out on a royalty basis.


There's a puff-sleeve personality for everyone, according to the runways. Maybe you'll like yours neat and rounded out at the shoulder for autumn (see Givenchy), or maybe you'll want something decadent and entirely inappropriate for anything that involves dipping sauces (see Emilia Wickstead's gigantic-sleeved floral dresses). Whatever route you choose to go down there is a huge amount on offer from edgy to prim.
Known as the champion of star-spangled glamour, Tommy Hilfieger‘s favorite trends go from red, white and blue. Since introducing his first collection in 1985, no designer has become more closely associated with Ivy League prep than Tommy Hilfiger. After building his company on the modernization of all-American men’s wear, and winning the CFDA Menswear Designer of the Year award in 1995, Hilfiger introduced women’s wear in 1996 and sold the company for $1.6 billion ten years later.
In the City of Light, during the years from 1927 to 1940, Schiaparelli’s reputation for daring designs grew steadily. Soon, Parisians developed a passion for her unusual dresses, sweaters, and accessories. Her signature style always encompassed some whimsical elements, such as lobster motifs or skeleton ribs and bones (made with trapunto quilting); however, the construction of the garments themselves was often quite strict and tailored…this dichotomy made for original pieces that were often “knocked off” by other designers.

Although many autumn colour trends abound (as you can see from the first section of this trend report), I kept noticing the exact pairing of red and pink together too—ideal when the two hues have been en vogue for such a long time now and you're likely to have them sitting somewhere in your closet. From dusky combinations at Anne Demeulemeester through to vibrant partners at Balenciaga, there are many ways this trend can play out. Over to you, pals.

Research is a journey of questioning, exploring, conceptualizing and visualizing information generated by observation and investigation. Record the all research information’s and creates a rich visual archive which can be used to inspire your designs from theme to final detail. Research is the key direction to good design development. It is actual guideline to start fashion design development process.
Arty as the names suggest, invokes the independent creativity of the person. These are usually the ones who want to make a statement of their own by the clothes they wear. Most of the times, they are the creators of their own fashion style. They do not follow the traditional norms and make the path for themselves. The unconventional for of art leads to innovating very many interesting forms of trends which are not restricted by the usual textbook nature of creating fashion.
Inquiring for my daughter. Where is the best Fashion Merchandise Marketing school in Sacramento and San Francisco area? Whenever I goggle these schools, some say Institute of Art in Sacramento, and some say FIDM, and others. I’m so confused I have no idea, which is the best college for my money. I have decided to go to American River College to get my Associates, and then I have no idea where to continue my fashion degree.
Fashion designer Issey Miyake used new technology to create innovative textiles with both Eastern and Western influences for his clothing line. Issey Miyake was born on April 22, 1938, in Hiroshima, Japan. In the 1960s, he designed for Givenchy in Paris, after which he designed for Geoffrey Bean in Manhattan. In 1970, Miyake started his own design studio. During the 1970s, he toyed with avant-garde Eastern designs. In the 1980s, he began using technology new East meets West textiles.
Born in January of 1905, this French designer was best known for his distinctive “New Look” silhouette. First shown in 1947; his suits and dresses revolutionized the way women dressed after the Second World War. Today, talented designer John Galliano carries on the legendary designer’s legacy in Paris, where he creates dramatic couture ball gowns, chic prêt-a-porter, and luxurious accessories for Dior. Galliano’s talent and his over-the-top runway shows have ensured that the brand remains strong and viable in today’s world…
"Leather has become a key player in our wardrobes; it’s now much more accessibly priced and the breadth of styles means we can wear it all year long. Designers manipulated this fabrication which draped and felt like wool, cotton or silk," says von der Goltz. "Faux leather continues to be a rising trend, with Nanushka leading the way. Nearly half of our Nanushka buy for A/W 19 is made up of vegan leather looks."

Vivienne Westwood, the godmother of punk, is considered one of the most unconventional and outspoken fashion designers in the world. Westwood’s fashions woke to fame in the late 1970s when her early designs helped shape the look of the punk rock movement. The highly influential shop changed its name and décor with every collection, and would later be credited for setting off both the punk trend and the new romantic wave. In 1981, Westwood launched her signature collection and has since continued to shock and amuse the fashion world with her hard-core Anglomania.

In this stage only experience person who can help to improve decision making. It is really depends on whether the unfolding of a range or collection fulfils the original need or philosophy. Decisions on research, colour, design development, fabrication, silhouette, proportion, construction, prototyping and embellishment all contribute to a well considered range.
Son of Russian working class immigrants, Ralph Lauren has transformed himself into the sophisticated billionaire. His classic and preppy designs all draw upon an image of old world wealth and luxury, and he pioneered the concept of clothes as part of a lifestyle environment. Lauren worked in retail before developing a line of neckties. The brand he established, Polo, is now one part of an empire that includes fragrances, home furnishings and luxury clothing. Today, his five billion dollar business includes several clothing lines as well as perfumes, house ware, furniture and paint.

So many fashion houses have adopted certain features for clothing, which later on become their business cards. It seems simple at first sight, but looking into it, we realize that those are the characteristics that make those brands stand out. Examples of such can be the following: black and red lace in Dolce and Gabbana collections, expressive asymmetry in Antonio Berardi clothes and so on.


In this stage designer create a brand name or logo. The philosophy and identity of a range can be continued into promotional activities such as branding and styling. To promoting and marketing fashion goods it is very important. Normally the branding would be a graphic designer’s job. It is the interesting use of the language or words can produce visual effects, such as, iMac (Internet ready Macintosh computer), O2 (mobile phone provider), FCUK (French Connection United Kingdom).

If there is one thing that is constant, it is “change”. And change is exactly the one thing that is constant when it comes to fashion. Since the beginning of human civilization, there has been a constant effort being put to make one look better. The different styles in fashion have always gone through innumerable changes. With the increase in the amount of innovations, the change in trend and fashion styles have also been rapid. So keeping that in mind, here is the list of a few fashion styles that we accepted with all our hearts:

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