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“I love a woman, I love to judge how beautiful she is, how beautiful I can make her.” Here at KOKET we are as in love with women as Cavalli. This italian designer Roberto Cavalli presented his first collection in 1970 and came to be known for his lavishly printed and colored leatherwear and denim. In 1999, he introduced menswear and eyewear and followed with Cavalli Jeans (later renamed to Just Cavalli) in 2000.
One of the most acclaimed fashion designers in the world, Karl Lagerfeld was born in Hamburg, Germany. As a teenager, Lagerfeld worked at Balmain for four years before moving to Jean Patou where he became artistic director at 21. His prolific portfolio now encompasses Chanel and Fendi along with his own house. Known for his bold designs and constant reinvention, he’s been hailed Vogue magazine as the “unparalleled interpreter of the mood of the moment.” King Karl, the one-man multinational fashion phenomenon.
Ralph  joined the fashion industry as a tie seller. He tried to introduce his own tie designs for the company, but his enthusiasm wasn’t perceived well. So, he left the company and launched his own mini-business: he sewed his first ties out of rags and distributed them to small shops. The most defining order of 100 dozens of ties by Neiman Marcus has radically changed Ralph’s life. He expanded his business by introducing menswear and womenswear lines. Currently his brand is worth $7.5 billion. Ralph Lauren’s success story inspires many novice designers. The first Polo logo was introduced in 1970.
Preppy girls, often named simply ‘preps’, love to rock a college-inspired wardrobe. Their hangers are lined side to side with girly blouses with matching collared tees as well as a-line skirts and tights. Her hair is almost always amped up with a cute little headband and she usually wears glasses- whether she really needs to or not! This style may appear geeky and slightly luxurious, but the look itself is really not expensive and extravagant at all.
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