Military technology has played an important role in the fashion industry. The camouflage pattern in clothing was developed to help military personnel be less visible to enemy forces. A trend emerged in the 1960s and camouflage fabric was introduced to street wear. The camouflage fabric trend disappeared and resurfaced several times since then. Camouflage started to appear in high fashion by the 1990s.[39] Designers such as Valentino, Dior and Dolce & Gabbana combined camouflage into their runway and ready-to-wear collections.
^ Dalto, A. (2010, September). Brands tempt female bloggers with ‘swag’. O’Dwyer's Communications and New Media: The Fashion Issue, 24(9), 12–13. Retrieved from http://www.odwyerpr.com/profiles/O%27Dwyer%27s%20Magazine%20-%20Sep.%202010.pdf in Cassidy, L. & Fitch, K. (2013) Beyond the Catwalk: Fashion Public Relations and Social Media in Australia, Asia Pacific Public Relations Journal, vol. 14, No. 1 & 2, Murdoch University.
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The media plays a significant role when it comes to fashion. For instance, an important part of fashion is fashion journalism. Editorial critique, guidelines, and commentary can be found on television and in magazines, newspapers, fashion websites, social networks, and fashion blogs. In recent years, fashion blogging and YouTube videos have become a major outlet for spreading trends and fashion tips, creating an online culture of sharing one's style on a website or Instagram account. Through these media outlets readers and viewers all over the world can learn about fashion, making it very accessible.[49]
no pl (= manner) → Art (und Weise) f; (in the) Indian fashion → auf Indianerart, nach Art der Indianer; in the usual fashion → wie üblich; in a similar fashion → auf ähnliche Weise; to behave in a strange fashion → sich merkwürdig verhalten; did it work/have you translated it? — after a fashion → hat es geklappt/hast du es übersetzt? — so einigermaßen; to do something after or in a fashion → etw recht und schlecht machen; I can cook after a fashion → ich kann so einigermaßen kochen; a novel after or in the fashion of D.H. Lawrence → ein Roman im Stil von D. H. Lawrence; in this fashion → auf diese Weise, so

Even though they are often used together, the term fashion differs from clothes and costume, where the first describes the material and technical garment, whereas the second has been relegated to special senses like fancy-dress or masquerade wear. Fashion instead describes the social and temporal system that "activates" dress as a social signifier in a certain time and context. Philosopher Georgio Agamben connects fashion to the current intensity of the qualitative moment, to the temporal aspect the Greek called kairos, whereas clothes belong to the quantitative, to what the Greek called chronos.[4]


Runway show is a reflection of fashion trend and a designer's thought. For designer like Vivienne Westwood, runway shows are a platform for her voice on politics and current events. For her AW15 menswear show, according to Water,[42] "where models with severely bruised faces channeled eco-warriors on a mission to save the planet." Another recent example is a staged feminist protest march for Chanel's SS15 show, rioting models chanting words of empowerment with signs like "Feminist but feminine" and "Ladies first." According to Water,[42] "The show tapped into Chanel's long history of championing female independence: founder Coco Chanel was a trailblazer for liberating the female body in the post-WWI era, introducing silhouettes that countered the restrictive corsets then in favour."

Moreover, political movement built an impressive relationship with fashion trend. For instance, during Vietnam war, the youth of America made a movement that affected the whole country. In the 1960s, the fashion trend was full of fluorescent colors, prints patterns, bell-bottom jeans, fringed vests, and skirt became a protest outfit of the 1960s. This trend was called Hippie and it is still affecting current fashion trend.[34]

In fact, Thomas’s connection with fashion stems, in part, from her personal biography. — Anne Showalter, Smithsonian, "The Fierce Pride and Passion of Rhinestone Fashion," 9 Aug. 2019 Since Palmer started hosting the show last year, she’s spoken to leaders and influencers, in industries that run the gamut from culinary arts and fashion to Hollywood and politics. — Renee Morad, NBC News, "The podcast that's inspiring women to pursue positions in leadership," 8 Aug. 2019 For older students, animal prints can be used to make a bold fashion statement such as in a leopard print dress or cheetah print pants. — Tyra Mcclung, courant.com, "Back to school in style: Here’s what’s trending this fall," 7 Aug. 2019 Anything But Classic Chanel is a fashion house known for many things, but its quilted purses are its most sought-after pieces. — Christian Allaire, Vogue, "Kylie Jenner’s Chanel Bag Is Anything But Classic," 5 Aug. 2019 More head-turning pieces are piled on top, including dramatic chandeliers collected through the years, porcelain vases from China, 1920s privacy screens, and even textiles from the Louis Vuitton fashion house. — Chadner Navarro, Condé Nast Traveler, "A New Hotel Is Embracing the Laid-Back Eastern Side of the Algarve," 26 July 2019 Designer Giorgio Armani, the sole shareholder of his eponymous, 41-year-old Italian fashion house, is streamlining the far-reaching company, in reaction to sales falling for a third year. — Robert Williams, Fortune, "Giorgio Armani’s Restructuring his Fashion Empire," 26 July 2019 Givenchy is the nephew of the fashion house's founder, Hubert de Givenchy. — Carrie Goldberg, Harper's BAZAAR, "Scarlett Johansson's Engagement Ring Is One of The Chicest We've Ever Seen," 24 July 2019 Shortly after, the fashion house and Dapper Dan began working together on a line, and a collaborative collection between the two debuted in 2018](https://fashionista.com/2018/07/gucci-dapper-dan-collection-clothing-accessories). — Lauren Rearick, Teen Vogue, "Dapper Dan Addressed Why Black-Owned Fashion Brands Don't Get Support On “The Breakfast Club”," 12 July 2019

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